Legal

Privacy Policy

Life & Sports Academy coaches children. That means most of the personal data we hold belongs to someone who cannot consent for themselves, and it is the reason this policy is specific rather than general: it names the data we actually collect, why we hold it, how long we keep it, and what you can tell us to do with it.

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  1. Who we are

    Life & Sports Academy ("LSA", "the academy", "we", "us") is a youth football academy based in Lang'ata, Nairobi, Kenya. We are the data controller for the personal data described in this policy, which means we decide why and how it is used.

    Registered entity
    To be confirmed: registered legal name and registration number
    Registered address
    To be confirmed: registered postal address
    Training base
    Lang'ata, Nairobi, Kenya
    Data protection contact
    To be confirmed: name of the data protection contact — academy@lifeandsports.co.ke
    ODPC registration
    To be confirmed: ODPC data controller registration number

    This policy is written to the Data Protection Act, 2019 (Kenya) and the Data Protection (General) Regulations, 2021, and is read together with our Cookie Policy and our Child Safeguarding and Player Welfare Policy.

  2. What this policy covers

    It covers the personal data we handle through this website, through enquiries and trials, and through running squads, sessions and fixtures. It applies whether you are a player, a parent or guardian, a coach, a volunteer, a partner organisation, or someone who simply sent us a message.

    It does not cover websites we link to. A link to a partner, a federation or a social platform is not an endorsement of how that organisation handles your data, and once you leave this site you are on their terms, not ours.

  3. The personal data we collect

    We ask for the least we can and still do the job. Nothing on this website requires an account, and none of the forms below are pre-filled or tracked across pages.

    Trial enquiries
    The player's name and age group, the guardian's name, an email address, and — only if you choose to give them — a phone number, the player's school, and anything you write in the message box.
    Contact messages
    Your name, your email address, and optionally a phone number and a subject line, together with the message itself.
    Newsletter sign-ups
    An email address, and a note of which page you signed up from. Nothing else — not a name, not an interest profile.
    Partnership enquiries
    The organisation's name, a contact name, an email address, and optionally a phone number, a country, the kinds of partnership you are interested in, and your message.
    Registered players
    Once a player joins a squad we hold registration details needed to run football: name, date of birth, age group, position and squad number, guardian contact details, relevant medical and emergency information, attendance, and — where consent has been given — photographs and match footage.
    Technical data
    Our hosting and database providers keep server logs, which include IP addresses, for security and for diagnosing faults. We do not use them to build a picture of you.
  4. Where the data comes from

    • Directly from you, when you fill in a form on this site, call us, email us, or speak to a coach.
    • From a parent or guardian, on behalf of a player under 18.
    • From a school or community partner that refers a player to us, with the guardian's knowledge.
    • From leagues, federations and competition organisers, in the course of registering squads and submitting team sheets.
  5. Why we process it, and our lawful basis

    Every use of personal data has to rest on one of the lawful bases in section 30 of the Data Protection Act, 2019. Ours are set out below.

    What we doWhyLawful basis
    Respond to a trial enquiry and arrange a sessionYou have asked us to. We cannot invite a player to a trial without knowing who they are and how to reach you.Consent, and steps taken at your request before entering into an agreement
    Answer a contact messageYou wrote to us and expect a reply.Consent, and legitimate interests in running the academy
    Register a player and run squads, sessions and fixturesDelivering the coaching the player has joined for, and meeting league and federation registration rules.Performance of an agreement, and legitimate interests
    Hold medical and emergency contact informationKeeping a child safe during training and matches, and being able to act quickly if they are hurt.Explicit consent, and protection of vital interests
    Safeguard children and respond to welfare concernsOur duty of care, and our obligations under the Children's Act, 2022.Legal obligation, and protection of vital interests
    Publish photographs and match footageReporting on what the academy does and celebrating the players in it.Consent, given in writing by a guardian and withdrawable at any time
    Send the newsletterYou asked to hear from us.Consent, withdrawable in one click from any newsletter we send
    Follow up a partnership enquiryDiscussing a partnership you approached us about.Legitimate interests, and steps taken before entering into a contract
    Keep the site and our records securePreventing abuse of our forms, and diagnosing faults.Legitimate interests
    Keep financial and governance recordsAccounting, audit and reporting obligations.Legal obligation
  6. Children's data and guardian consent

    Most of our players are under 18. Section 33 of the Data Protection Act, 2019 requires the consent of a parent or guardian before a child's personal data is processed, and requires that the processing is in the best interests of the child. We treat both as hard conditions rather than as paperwork.

    • A trial enquiry must be made by a parent or guardian. The form asks for the guardian's name and contact details for exactly that reason, and a coach confirms the relationship in person before a player trains.
    • Consent for registration, medical information and photography is taken in writing, on paper, at the point a player joins a squad. It is not bundled: a guardian can consent to a player joining and decline photography, and the player's place is unaffected.
    • Consent can be withdrawn at any time by telling any member of staff, or by writing to the address in section 16. Withdrawal is not retrospective — it stops future use, and we will remove published material where we still control it.
    • We do not knowingly collect personal data from a child directly through this website. If you believe a child has sent us data without a guardian's knowledge, tell us and we will delete it.
  7. Photography, video and match footage

    Photographs of children are personal data, and on a public website they are personal data anyone can see. We handle them on these terms:

    • No image of a player is published without written guardian consent recorded against that player.
    • Players are photographed in kit, taking part. We do not publish images taken in changing rooms, at medical treatment, or anywhere a child would reasonably expect privacy.
    • We do not publish a player's full name alongside their photograph unless a guardian has specifically agreed to it, and we never publish a child's contact details, school address or home area with an image.
    • Consent lapses when a player leaves the academy. We stop using their images in new material from that point, and remove existing material on request.
    • Press, scouts and partner organisations photographing at our sessions do so under our safeguarding policy, and are told which players may not be photographed.
  8. Who we share data with

    We share personal data only where it is necessary, and only with organisations that are bound to protect it.

    WhoWhat they getWhy
    Leagues, federations and competition organisersPlayer registration details and team sheetsYou cannot enter a squad into a competition without registering the players in it
    Schools and education partnersA player's name, age group and attendance, where a scholarship or school place is involvedRunning the education side of the academy
    Medical and emergency servicesWhatever is needed to treat an injured playerThe player's vital interests
    Our hosting, database and email providersThe data stored in our systems, as processors acting on our instructionsRunning the website, the enquiry forms and our records
    Regulators, courts, and child protection authoritiesWhatever the law requiresLegal obligation, and safeguarding referrals under the Children's Act, 2022
    Professional advisersOnly what is relevant to the matter in handLegal, accounting and audit work

    Partners and sponsors do not receive personal data as part of a partnership. A sponsor's logo on this site does not give that sponsor access to our players or their families.

  9. Transfers outside Kenya

    Some of the services we rely on to run this website store data on servers outside Kenya. Where that happens, section 48 of the Data Protection Act, 2019 requires us to be satisfied that the data will have appropriate safeguards. We rely on the provider's contractual commitments, including standard data protection clauses, and we transfer no more than the service needs to work.

    You can ask us which providers we currently use and where they store data, and we will tell you.

  10. How long we keep it

    We keep personal data for as long as we have a reason to, and then we delete it. "As long as we might one day want it" is not a reason.

    WhatHow longThen
    Trial enquiries that did not lead to a place12 months from the enquiryDeleted
    Contact messages24 months from the last exchangeDeleted
    Newsletter subscriptionsUntil you unsubscribeThe address is marked unsubscribed and removed from the sending list
    Registered player recordsWhile the player is at the academy, and for 3 years after they leaveDeleted, other than a minimal record of squads and seasons
    Medical and emergency informationWhile the player is at the academy, and for 3 years after they leaveDeleted
    Safeguarding records and concernsRetained beyond the periods above where a duty of care or a legal obligation requires itReviewed and destroyed once that duty ends
    Photographs and footage published with consentUntil consent is withdrawn or the player leavesRemoved from material we control
    Financial and governance recordsAs required by Kenyan tax and companies legislationDestroyed at the end of the statutory period
    Partnership enquiries24 months, or the life of the partnership plus 6 yearsDeleted
  11. Your rights under the Data Protection Act, 2019

    Section 26 of the Act gives you the following rights over your own personal data. Where the data belongs to a child, a parent or guardian exercises them on the child's behalf.

    To be informed
    To know how your data is being used — which is what this document is for.
    Of access
    To be given a copy of the personal data we hold about you.
    To correction
    To have inaccurate or incomplete data put right, without delay.
    To deletion
    To have data deleted where we no longer have a reason to hold it, or where it was collected unlawfully.
    To object
    To object to processing we carry out on the basis of legitimate interests, including any use for direct marketing.
    To restrict
    To have us pause processing while a dispute about accuracy or lawfulness is resolved.
    To portability
    To receive data you gave us in a structured, commonly used and machine-readable format.
    To withdraw consent
    Where we rely on consent, to withdraw it at any time, as easily as it was given.
  12. How to exercise your rights

    Write to academy@lifeandsports.co.ke, or call +254 722 416 173, and tell us which right you want to exercise. You do not need to use any particular form of words, and you do not need to give a reason.

    1. We will acknowledge your request and, where we need to, ask you for enough information to be sure who you are — we are not going to hand a child's records to someone who cannot show they are that child's guardian.
    2. We will respond within 30 days. If a request is complex we may extend that, and we will tell you why before the 30 days are up.
    3. We do not charge for this. If a request is manifestly unfounded or repetitive we may charge a reasonable fee or decline it, and we will explain our reasoning in writing.
  13. How we protect your data

    • This website is served over HTTPS, so what you type into a form is encrypted in transit.
    • Our database enforces access rules at the row level, so a member of staff can only reach the records their role allows — the restriction is in the database itself, not merely in the screens above it.
    • Enquiry forms write to the database and are not emailed around in plain text.
    • Access to player records is limited to coaching and administrative staff who need them, and is removed when someone leaves.
    • Paper records, including consent forms, are held securely at the academy.
    • No system is perfect. If a breach occurs that presents a real risk of harm, we will notify the Office of the Data Protection Commissioner within 72 hours as section 43 of the Act requires, and tell the people affected.
  14. Cookies

    This site sets no advertising cookies and runs no third-party analytics. The only cookies it uses are the ones needed to keep a signed-in session working and to remember an interface preference. The Cookie Policy sets out each one by name.

  15. Changes to this policy

    We update this policy when what we do changes. The date at the top of the page always reflects the current version, and where a change materially affects how we use your data we will say so directly — to registered families by email, and on this site.

  16. Contact us, and how to complain

    Questions about this policy, or about anything we hold, go to our data protection contact:

    Data protection contact
    To be confirmed: name of the data protection contact
    Email
    academy@lifeandsports.co.ke
    Phone
    +254 722 416 173
    Post
    To be confirmed: registered postal address

    If you are not satisfied with how we have handled a request or a complaint, you have the right to complain to the Office of the Data Protection Commissioner, which regulates data protection in Kenya. You can reach the ODPC at odpc.go.ke, and you do not have to come to us first.

Something here unclear, or something you want us to change about what we hold? Write to academy@lifeandsports.co.ke or call +254 722 416 173.